Deweys and Larosa's
So I just posted something about Dewey's salads, and that reminded me of something I was told last week.
I was at a presentation by the local Samuel Adams distributor. This presentation was put on by Ad2 Cincy, a local professional organization for folks 21-32 who are interested in advertising. The presenter was talking about the challenges of marketing Sam Adams, which is a more expensive beer, and also a better beer. So he was talking about convincing people to "trade up" to Sam Adams.
In the beginning this was hard, because no one knew what great beer tasted like. But then they gradually taught people what great beer tasted like. So anyway, this distributor obviously knows people at Larosa' and he mentioned that the people there were actually happy that Dewey's has shown up on the scene.
Seems counterintuitive, right? Well, they say that Dewey's has educated people in the area about gourmet pizza, allowing Larosa's to sell their own line of gourmet pizzas, at a higher price point than their other pies.
I find that interesting. Do you?
22 Comments:
The thing I find most interesting is the declining quality and escalating price of LaRosa's. I was a die-hard fan for most of my life. A couple of years ago, the quality took a nose dive and the price jumped drastically. It's really a shame. I used to be proud of our "hometown pizza." Now I just feel like a fool every time I get it!
Doesn't matter. If you want the best pizza in town, you've gotta go to Spooners on Blue Ash Rd. in Deer Park.
LaRosa's is good pizza still. Don't fool yourself. Maybe you blew it up in your mind to have this iconic status. And now it is letting you down. I say, don't be so hard on yourself. Ask for the pizza well done and enjoy the pie.
Regardless, the best Pizza in town is Trotta's in Western Hills.
Hit up Roc-a-fella's in Sharonville for a real, NY pie.
Cincy pizza is a joke...and I grew up here.
LaRosa's is an ok pizza. Deweys is terrible and this is coming from a true pizza lover. I agree with the second post that the best pizza in town is Spooners pizza in Blue Ash. They make a great pie and have a great lunch deal.
Its not an opinion. Spooners IS the best pizza in cincinnati, and ive tried almost all (probably about 90% of em) They make their dough 2x a day, all their ingredients were from local butchers or home made (or from presto.) They INVENTED the chicken ranch in the 70s.
However, the big chains moved in and spooners, operated by an old sicilian married couple were beat out...why? Advertising.
Pizza huts cheese is 40% filler, (Dominoes uses frozen ingredients...i could go on forever.)
Heres to Spooners, and the D'allesandros...legends of pizza.
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